School Drop Out Rates Essay Example

School Drop Out Rates Essay Example School Drop Out Rates Essay School Drop Out Rates Essay Essay Topic: 8th Grade 9th Grade One of the greatest gifts to have been bestowed upon the children of our nation is the offering of equitable academic education.   It is by means of the education presented that we as individuals are able to develop and advance the necessary skills to lead productive and prosperous lives.   In retrospect, while many may look back thankfully at the knowledge gained throughout our school years, the same may not be said for everyone, as dropout rates continue to play a dramatic role in today’s society.  Ã‚   So what are dropout rates and how are they important to not only the individual dropout but to society as well?   Throughout the following we will answer these questions as well as analyze various methods of measurement, the validity of those measurements, minority and ethnic groups affected and potential solutions regarding this crucial issue.If â€Å"knowledge is power†, then why would one opt to negate such an extraordinary gift?   Though the idea of schoo l for certain students can undoubtedly be difficult, uncomfortable and boring at times, the consequences rendered from ridding themselves of this learning process can be far more overwhelming in the long run.   Low paying jobs, illiteracy and quality of life issues are only a few such consequences.   Furthermore, individual dropouts are not the only ones to suffer from these effects.   Communities with higher dropout rates tend to have greater percentages of residents collecting public assistance, tax revenue losses and elevated crime rates.   For instance, it is believed that dropouts are 3.5 times more likely to commit crimes.   That being said, 75% of prison inmates have not graduated from a high school program. This in turn spurns greater prison costs. Additionally, studies have shown that illegal drug use may increase among high school dropouts. (Smink, J., Drew, S. Duckenfield, M., 2006)Sadly, children may also find themselves victims in the educational push and pul l as they become prone to repeating the cycle of their parents. (Smink, J., Drew, S. Duckenfield, M., 2006)   As children, we gained much knowledge by what we saw and what we â€Å"believed† to be correct.   On that note, if parents do not take their own education, or lack thereof, seriously, then it stands to reason as to what direction their children will take?   Yet, to speak of ill effects may not be enough.  Ã‚   In order to at least comprehend the magnitude of this ongoing issue and its social ramifications, governing entities must be able to statistically evaluate information that presents itself as a means to develop solutions.   Dropout rates may serve this very purpose.Since the 1970’s dropout rates have gradually decreased, yet issues of educational abandonment remain.   The compilation of data used to study dropout rates can be a promising tool not only in determining school performance but they may also be helpful in deciphering trends.  Ã‚   By studying these rates, the development of special services devoted to the reduction and prevention of dropouts from state to state can be initiated.   It is noteworthy to mention that available services come from partnered efforts such as governmental and community agencies as well as through business.  Ã‚  Ã‚   â€Å"Students generally are considered to have dropped out when they leave school, do not transfer, do not graduate and do not return to school in the next year.†Ã‚   Methods of determining dropout rates vary, however, dependant upon the question to be answered, such as specific age groups, yearly percentages or combined grade levels over a period of time.   Some of the most noted rate structures are Longitudinal, Attrition, Annual and Status Rates.   (Creech, 2000)Longitudinal Rates are useful in determining â€Å"the percentage of 9th graders who do not graduate in five years†.   Using division (No. of dropouts / No. of original class members) this rate is easily generated and offers the student a greater period of time to obtain their high school certificate.   However, due to limited availability of necessary information like that of the actual number of school transfers, the rates may not be wholly accurate.   For this reason, Longitudinal Rates are mainly projections of yearly rates.   (Creech, 2000)Similarly, Attrition Rates are determined by 9th grade percentages but do not allow for the extra (5th) year and like Longitudinal Rates certain necessary information may be lacking to accurately arrive at true percentages.   These rates are computed by subtraction and division methods using the number of 9th grade students enrolled four years prior minus the total number of graduating students and then dividing by the 9th grade enrollment numbers.   (Creech, 2000)   While difficult to understand, the following example may serve to clarify any confusion.   If we had 450 total students enrolled in 9th grade an d four years later only 350 graduated, it is obvious we would have 100 students who would considered dropouts.   If we then take those 100 students and divide it by the 450 students initially enrolled our Attrition Rate would result in 22.2% dropout rate covering that four-year period of time.School performance percentages are the primary goal of Annual Dropout Rates which compares enrollment for the months of May and June to those of the following September.   Although overall dropout percentages from year to year are easily determined by this method, state variations on grade levels included display no uniformity.   As a result, state-to-state comparisons are not feasible.   Another disadvantage of analyzing only the number of dropouts for that given year is lower percentage rates that may not paint a complete picture of the actual problem.   For instance average rates compiled over a period of four years may not correspond to yearly rates.   Lower rates can also be at tributed to the grade level variations, as states including 7th and 8th grade students in their final percentage.   Typically, students of younger age groups do not dropout of school until much later when restrictions are lifted.   In this sense, underestimation seems inevitable. (Creech, 2000)Status Rates are accumulated through U.S Census Bureau Population Surveys and are used to determine dropout rates among specific age groups and are the most beneficial or accurate rates for comparison of state-to-state percentages.   For example, Status Rates may report the percentage of 16 through 19 year-olds who have not graduated high school and who are not enrolled.   (Creech, 2000)   According to the National Center for Education Statistics (NCES, 2001) â€Å"in October 1999, there were 3.8 million 16-24-year-olds were not enrolled in a high school program and who had not completed high school†, regardless of when they attended school.   Consequently, 11.2% of 16 throu gh 24-year-old dropouts in the United States fell within this category.  Ã‚   Through such rates the overall dropout problem existing within our population is revealed. Status Rates can greatly aid in the furtherance of developing additional education and training designed to help incite dropouts to more readily participate within the nation’s economy as well as lead more productive lives.The NCES also computes annual Event Rate Statistics.  Ã‚   These rates encompass, ages 15 through 24-year-olds in grades 10-12 who have dropped out in the year preceding the data collection and is a valuable measure as to the effectiveness of educator’s ability to keep students enrolled.   It is important to mention that with the statistical calculations for Event Rates, students are viewed as having completed a high school program whether through traditional class work or by receiving their certification via alternate means such as a GED.   It is estimated that while over the last 25 years Event Dropout Rates have fluctuated, an overall decrease has been recorded from 6.1% in 1972 to 5.0% in 1999.  Ã‚  Ã‚   Event Status Rates (1999) also determined â€Å"5 out of every 100 young adults who were enrolled in high school in October 1998 were no longer in school and had not successfully completed high school†.   Event rates are collected through Current Population Surveys (CPS).   Such surveys allow for calculations to be determined based on characteristics such as ethnicity, sex, location of residency and income level.   For instance, the NCES has compiled data in 1999 that supported the fact that students of families in the lowest 20% of household incomes had a five times higher likelihood of dropping out of school.   Which minority groups overall are more likely to dropout of school can also be determined through Event Rates.   (NCES, 2001)According to calculated percentages Hispanics make up the majority of school dropouts among minor ity and ethnic groups.   As Creech (2000) points out, statistics set forth by the NCES, determined that 38% of Hispanic students had dropped out of school in 1998, whereas, only 17% of black students were estimated to have dropped out within that specified year.   Figures such as these may be largely due to language barriers of students born abroad or living with families where English is used primarily as a second language.  Ã‚   Overall black and Hispanic students were 2-3 times more likely to drop out of school than white students.   Other social influences that may contribute to higher   drop out rates are pregnancy, behavioral problems and self-esteem issues.   In order to combat these problems, special programs for groups like teen parents and those whose first language is not English must be instituted.   (Creech, 2000)Yet, even with the mass amounts of technical information offered as to the various methods and calculations of dropout rates, we are left with th e question, are dropout rates valid as a true account of the nationwide problem?   As discussed in earlier paragraphs, accuracy is not always achieved.   For instance, most school informational systems do not have a means to track students who have transferred to other schools or who have failed.   During calculations of Longitudinal and Attrition Rates, the only information taken into account is the number of enrolled students compared to non-enrolled students over a given time period.   As a result, actual transfer students are included as dropouts when such is not the case.   While it has neither been proved nor disproved, states that have adopted the Exit Exam policies before certification can be received, may lead to a greater percentage of students failing.   This in turn will not only lower graduation rates but may increase inaccurate dropout percentages. (Greene, J. Winters, M.A., 2005)In fact, the mere defining of the term â€Å"dropout† can in itself cr eate reporting inaccuracy.   This is primarily caused by a great number of states that differ in their opinion as to who should be counted as a dropout.   Furthermore, these variances make it nearly impossible to compare the rate of dropouts between states or statistics presented in previous years.   (Creech, 2000)Status Rates have also been criticized.   Sum and Harrington (2003) believe Status Rates, as calculated by the U.S. Department of Education are â€Å"substantially biased†.   One reason may be the denominator attributed to Status Rates that does not allow for future dropouts in students 18 through 24 years of age.   The problem being, as research has shown, it is more likely these students over the age of 18 will decide to drop out of school as they are well over the average age of their peers.Another issue presented is the exclusion of those students who have left school but have acquired their GED.   While the positive aspects of obtaining a GED may be inspiring, studies have determined that the GED is not an equitable assessment of a traditional high school diploma.   Moreover, students age 18 through 24 who have been institutionalized or imprisoned are also excluded from Status Rate calculations.   (Sum, A. Harrington, P., 2003)Overall, prevention is key in the reduction of dropout rates.   Legislative enforcements like that of The Education and Economic Development Act (2005) have been enacted to improve academic achievement while focusing on career choice, work skills and graduation rates.   (Smink, J., Drew, S. Duckenfield, M., 2006)   In addition, it may prove significantly beneficial for policymakers to set in place more advanced data   systems that can better predict and detail those students who are most likely to dropout of school.   Means of intervention via education administrators must also come into play for schools that have repeated performance issues that may diminish student motivation and incr ease dropout rates.   (Achieve, Inc., 2006)In summary, while the implementation of calculating dropout rates can be beneficial tools to the researcher, they may not serve the best interest of the community or students assessed.   Without an accurate depiction of the existing problem we cannot achieve the goal of preventing and/or reducing dropout rates. Still, we must continue on through trial, error and heated debate, in hopes of a better tomorrow for our young adults.

Short primary source essay World War II & the post-war world

Short primary source World War II & the post-war world - Essay Example The World War II severely razed lots of civilians making it a backcloth for genocide killings. It involved the killings by Nazi Germany and other mass slaughters of non-combats. Japan did an extermination of millions of Chinese and Korean nationals. The Soviet Union also carried out mass killings internally with Allies bombing no-combatants in Germany and Japanese. The war ended with the number of dead being more than fifty million. World War II involved battles that were fought in the air, on land and at sea. Among the well documented wars are as follows; Battle of Britain (1940), Stalingrad, El Alamein (1942-1943), Battle of Bugle (1944-1945) and Iwo Jima (1945). In 1944, there was a famous D-Day landing that was considered a turning point in the event of war. It did result to deliverance of Paris, and giving room for Allied forces to draw near Germany. The years after the end of the World War II have seen a remarkable change in Europe and the entire world it once dominated. Before the war, the world was in two spheres led by an exterior power: western sphere by United States and Eastern sphere by Soviet Union. The European countries that dominated colonial empires since Renaissance did lose their power for good. It is in these years that new European initiatives like economic cooperation between countries and political unions were been formed to exceptional extents. It brought the most possessions in the European history. Though Europe’s mighty declined, its impact continues overseas. World War II did leave a power gap in Europe. Initially, Germany, France and Britain were Europe’s leaders and world’s superpowers. The weakness resulting from the World War II left them outranked by United States and the Soviet Union. The two superpowers used Europe as their ground for conflicts. There emerged a cold war between the superpowers with the first round in 1949

Discuss and Evaluate how to Improving Prenatal nutrition in the UK Literature review

Discuss and Evaluate how to Improving Prenatal nutrition in the UK - Literature review Example other’s prenatal nutrition and birth outcome as the knowledge provide a basis for understanding and design of nutritional interventions for the improvement of positive birth results, long term maternal life quality, reduced mortality rates and health care expenses† (Alexander & Cornely, 1987). This review seeks to provide a broad overview on the ways through which prenatal nutrition can be improved in the United Kingdom. The overview of the literature reviews status of maternal nutrition and birth results in the United Kingdom. â€Å"Nutrition of an expectant mother is a crucial issue owing to the fact that the kind of diet intake during pregnancy may likely have a positive or a negative impact on the mother’s health as well as the newborn baby† (Duggan, Watkins, & Walker, 2008). These effects manifest in the child’s life early or late in life including adulthood. It is for this reason that the Food Standards Agency in the United Kingdom deems necessary to offer dietary advice for mothers during their gravidity period. The advices offered range from appropriate diet to the undesirable ones. â€Å"A number of studies conducted in the United Kingdom show evidence that expectant mothers take insufficient major nutrients† (Langley-Evans, 2009). The studies further reveal that the current state can be improved through various dietary interventions. This review seeks to bring out dietary interventions that can be provided to expectant mothers with a purpose of improving prenatal care and the general improvement of the birth outcomes. Improved access to quality nutrition among expectant mothers in the United Kingdom has for the last 10 years the government’s headache. The United Kingdom’s department of health has been formulating various prenatal care policies geared at quality nutrition and care for pregnant women that would see reduced risks among the high risk groups. This paper uses numerous literature review works conducted by earlier researchers to

Dunkin Donuts in England Research Paper Example | Topics and Well Written Essays - 1000 words

Dunkin Donuts in England - Research Paper Example Finally, this proposal includes a thoroughly researched site selection process and final implementation strategy. The hallmark of Dunkin’s business model is customer loyalty. John Costello, Dunkin’ Donuts’ Chief Global Marketing and Innovation Officer, identified the opportunities for our team; guests of Dunkin Donuts have developed a connection with the brand that is truly unique. (Restaurant Magazine, 2012) The customer relationships we foster help sustain our profitability and success within the domestic and international markets. An increase in customer loyalty of only 5% can lift lifetime profits per customer by as much as 95%. For the sixth year in a row, Dunkin’ Donuts has been ranked #1 for coffee brand loyalty by Key Brands Consulting, (Brand Keys, 2012). This recognition is a testament to the quality of the products and services offered in each establishment across the nation. While Dunkin’ enjoys domestic brand loyalty from Americanâ€⠄¢s within the U.S., the competition is gaining strong competitive advantage in England. For example, Starbucks has opened over 700 stores in the U.K., (Barnett, 2011) which has allowed them to capture brand recognition and customer loyalty in this seemingly untapped market. Dunkin’ Donuts understands how to build, execute, and maintain a better and stronger customer loyalty from offering superior products and value. For this reason, the strategic team believes that expanding Dunkin’ Donuts to the U.K. will prove to be a tremendous success. England is ready to â€Å"Run on Dunkin’.† Strategic Analysis / Operational Plan Before considering global expansion, several factors should be considered including any currency and economic concerns, the current political environment, cultural complexities and potential trade barriers. The strategic analysis will review each of these with respect to expansion into England. The included SWOT analysis (appendix A) will summarize the issues and highlight Dunkin’ Donut’s strengths and weaknesses with respect to the global situation in England. Currency Concerns The United Kingdom is unlikely to give up monetary policy independence and adopt the Euro (Anonymous, 2012). While this decision has not influenced the high level of foreign investment continued in the U.K., it may be a factor when looking at interest rate risk. However, for the type of direct store structure Dunkin’ Donuts maintains, it should not be considered a barrier to global expansion. Inflation continues to be a concern as it has exceeded the 2% target throughout the past three years. Current inflation is reflective of the increases in commodity prices, higher import prices caused by the depreciation of the sterling, and the increase in the standard rate of Value Added Tax (VAT) (Monetary Policy Roundtable, 2011). The valuation of the sterling also influences England’s trade by lowering the price of exports relative to the price of imports. This results in a decline of real purchasing power, which could influence whether residents would have discretionary funds available to support new Dunkin’ Donut’s locations. However, the increase in available jobs that the new locations would bring should have positive

Consumer Research and Promotional Message Essay Example for Free

Consumer Research and Promotional Message Essay This paper will focus on the research and promotional message of teenaged consumers in today’s social market. The current generation of teenagers is referred to as Generation Y or Millennial and is a large portion of the consumer market that attracts companies in gaining large profits. In 2001, according to the National Consumers League (2013), teenagers purchased approximately $172 billion dollars. This generation is described as having the following attitudes and beliefs, they are â€Å"tech-savvy: prefers media based communication, family centric: prioritize family over work, achievement oriented: confident and ambitious, team oriented: loyal, committed, involved, inclusive, and attention craving: seeks feedback, guidance, and mentoring (Kane, n. d. ). The manner in which Generation Y views their world has a significant impact on the psychology behind their purchasing decisions. In being able to define the wants and needs of this generation, marketers will enhance their profit. Generation Y teenagers form a significant consumer group more than ever in today’s society. This teen group has become one of the fastest growing markets and they are greatly influenced by their social setting and environment. This generation was born into the cutting and competition edge of technology. Therefore, technological innovations systems keep Generation Y immersed in an insatiable state of want and need for social interaction and communication, information, and stimulus. In today’s economy, â€Å"these teenagers are an easily identifiable market, they are eager to buy, able to spend, are easily reached† (Schiffman, Kanuk Wisenblit, 2010). From the teenager’s perspective cost is a non-issue given that their parents purchase the items they need, there is no discretionary on purchasing as do their parents. Research and marketing teams identify that teenagers more often than not, spend money more on want than what they need. Another factor is that this is the â€Å"no child left behind† generation which strengthens the need for popularity, inclusion, and acceptance; these are defining elements to identifying their consumer needs. Teenagers are impressionable and are subject to positive and negative peer pressure. The need to fit in and be accepted as part of the group reveals how their purchases define these desires. An example of this would be Nike clothing and footwear. â€Å"Nike† is the winged Greek goddess of victory. The Nike Company is widely associated with athletic achievement and promotes challenging slogans on their apparel such as, â€Å"Just Do It†. Further, Nike reports from their own research that they catch the consumer’s attention through product quality, color and design and connect with potential consumer through aggressive media messaging and positive public relations imaging and professional sport sponsorship. These combining factors create an ideal product for Generation Y teenagers because Nike appeals to all aspects of their needs and wants. Another example of specific and successful marketing for this age group is through technological devices, such as with Apple. According to Buzz Marketings Tina Wells told Forbes, Teens are telling us Apple is done. Apple has done a great job of embracing Gen X and older but I dont think they are connecting with millennial kids. (Matyszczyk , 2013). Further, Well’s states that â€Å"everything moves in cycles and you can’t rest on your past glory. You’ve got to evolve to maintain relevance. Apple needs to focus on innovation and teens will come back† (2013). Another interesting twist on this is that teen’s may now view Apple products as having become â€Å"too popular† and have therefore suffered the disapproval of this same teenaged group of consumers. This is a great example of how rapidly the attitudes and beliefs of this population can change and require a sense of balance in their marketing. From these examples, it seems that Apple, Inc. will be forced to redesign their marketing strategies to successfully compete with Samsung and Android. Conclusion Marketers will have to anticipate the ever changing and rapid trends of the Generation Y pathway. Given that this generation of teenagers is so innovatively advanced, they will continue to spend a vast amount of their time and effort involved with modern technology and devices whether to receive information, communicate to peers, to shop online for products, or to download their favorite music. It will remain of utmost importance for marketers to understanding the underlying influences which impact teenagers and as well as their behavioral processes within the social context of their culture, their peer groups, and their lifestyles choices. Knowing this will enhance a marketer’s process and will enable the proper promotional messages that will provide their business with a potentially lucrative lifetime of profit returns.

Managing Change In Operations Essay -- essays research papers

Behavior Traits of Successful Businesses Business Innovation Opportunities Businesses are resource limited and must determine where and in what way to allocate resources to achieve business mission objectives. This translates to why it is so important for business to be creative and actively plan for innovation correctly. Innovation is a change of direction and it alters investment policy so it is essential from the onset for the business planner to be clear about the current state of product â€Å"portfolio†. The planner must recognize how to balance the current products against possible policies for future development and their likely implications in terms of cash flow, market share, return on capital employed and other key components of company objectives. A successful behavior trait taking hold for successful companies is to develop business models to assess a strategy. These models provide change models expanding on issues such as â€Å"what†, that provide a picture of the company now of analysis; and â€Å"which†, that suggest alternative action paths for the company to take. Both of these models provide information to build a more complete picture of events within the business and options for future development. Managers should make use of these models and many don’t. Those that do are more likely to be successful and have the ability to minimize risk of failure. Business managers who do are far more likely to survive. For planners and non-planners there is not a single universal technique that can be applied in all situations. Use of strategic planning models can be a very important behavior trait for successful companies. Companies that do not use strategic planning models usually don’t because the model does not offer what the customer wants. It may be inadequate because of its analysis of the relationship between company resources and markets. These result in advice about overall investment decisions rather than about the specifics of how to manage the alternatives in the market/business relationship can be shortsighted, since there are always alternatives in order to gain the maximum competitive advantage. Since change is so an important aspect of business continuity, many models don’t necessarily provide assiduous suggestions for what type of change should be considered. An example of modeling one such model in use by Boston Consulting Gr... ...he market required by other types of innovation. Therefore, three broad types of organizational patterns can be described as appropriate for components of the innovation matrix and it can be described as follows: 1. Common room – appropriate for the development of sector creating innovations 2. Rugby scrum – approaches are best for the management of performance extension, technological reorganization and process innovations and those innovations that require a close and continuing contact with the marketplace for effective control 3. Coffee shop – reformation, service, branding, design and packaging are most suited in this sector Once a company has formulated an innovation policy it must evaluate whether to acquire the expertise from outside the organization (acquisition), to borrow it (licensing), to develop it with a partner with some specific expertise in this area (joint venture), or to concentrate on developing the knowledge internally. By studying how knowledge has been acquired and the problems associated with each route, it is then possible to come to some general conclusions about the best overall method for developing competitive advantage in the 1990’s and beyond.

Audio Linguaal in Study English

I. INTRODUCTION English is the most common foreign language that has been studied for all of student in our country. English has been learned since in elementary school until stand in University to get degree. In University, English become the common communication through the students. English uses in international communication, not only in oral form but also in written form. It has been known that student in school often get hard to understand English, they just know a little bit simple vocabulary and they are very lazy to practice it.Sometimes they do those things because they don’t have interest in studying English; they just study English in their school with old method and make them bored. Actually, they want to practice English but they not have capability on it, they just learn it but don’t understand, and do not know how to use it. Even in their school they have to be mastered the 4 skills in English; they just have capability in reading with their bad pronunci ations. Teacher must know exactly the condition of their student, and after that they have to do something to solve that problem.In this era, learning program not able to give satisfactory result. It is seen when the process of learning happen, the atmosphere seemed like the boring class. Teachers are busy to deliver the material without care to their students, are they understand the lesson or not. Most of teachers, always monotone and lack of variations they almost stuttering technology, are not able to use media in learning process. Teachers, consciously plan a systematic teaching activity by use all of things that can increase interest in study.Teacher must have creative idea to make their student better in English; on the contrary, they teach their student but their student never understand what they are studied. So they must find other way to teach their student and make them interested in study English. Actually, to know about student interest it is very easy, we must know wh at kind of method that can make them interested in the lesson. Sometimes they can ask the teacher to provide the new method in teaching and their teachers have to open their mind also aware what the students need in their learning process.Improved learning quality is one of the fundamental improvement in educations a whole, improve the quality of education be an integral part to improve the quality of people. Both aspects of ability, personality and responsibility as a human in the earth. Quality of education depends on the quality of the teachers and learning process. As a result, increasing quality in learning process is a fundamental issue for the improvement of the quality of education in a rational way. Sometimes, to make interesting lesson we can use media and teachers must know how to operate it. People in general are influenced by what is seen, in its feel and hear.In other words, it is not possible when there is a help in the learning process. The above statement can be sup ported by Munadi (2008), in his book that many states that helps the human senses in the acquisition of knowledge and experience is the sense of hearing and the sense of sight. Based in the explanation above, teachers must realize their position in learning process because they have big deal in the goal of learning. Author knows that in the process of learning student always take low participation and to make it high teacher must teach them in various way and make invention in teaching.If the student has interest in, there is a thirst for knowledge, learning becomes a pleasure, a pursuit, and a kind of enjoyment; if students lose interest in learning, then learning becomes the bitterest errand under the sun naturally positive achievement will not be desirable. When they are study, students can also learn about audio-visual aids and they are perfectly know how to use it. So when they are study or have their own presentation they can imitate their teacher and can make their own way to study. II. AUDIO-VISUAL A. AudioThe word â€Å"audio† is very familiar in our ear, because everyone knows that audio is a sound. We also know that Audio equipment is used for recording and reproducing sound. In daily life people always use audio to communicate or may other function from it. According to Rouse (2005), audio is sound within the acoustic range available to humans. Badan standar pendidikan nasional conclude that sound or audio is Sound is a wave of energy (vibration) that propagate through elastic media arrive at the ears and vibrate the eardrum, causing hearing process (2006).Audio media according to Sadiman (2005: 9) is a medium to convey the messages that have to be delivered in a symbol additive for, either verbal (spoken language) and non-verbal. The dictionary defines â€Å"audio† as â€Å"audible sound reproduced mechanically†. In Oxford Learners Pocket Dictionary (2008) the definition of audio is â€Å"hearing or sound†. We always he ar the word â€Å"audio† in our daily life. Sound from humans month (such as at time chatting, singing, laughing, and crying) (artikata. com, 2011). We also found the meaning of audio in pengertianmultimedia. nfo Voice or Sound is: a)Physical phenomena produced by the vibration of the object b)Vibration of an object in the form of analog signals with amplitudes that vary continuously with time From the explanation above, we can conclude that audio or sound is something that heard by humans and produced a vibration from the object, and causing hearing process in human body. Sometimes audio use to record and reproducing sound, when the sound produced it make a vibration in the air and directly through human’s ear. A. Visual Based on yourdictionary. om â€Å"Visual describes something that is seen† adjective (2012) and A visual is a film clip or image used to illustrate a story or a message noun (2012). According to the freedictionary. com visual is a picture, char t, or other presentation that appeals to the sense of sight, used in promotion or for illustration or narration. Often used in the plural:  an ad campaign with striking visuals; trying to capture a poem in a cinematic visual noun (2012) and as an adjective visual is something that Seen or able to be seen by the eye (2012). AudioEnglish. et stated that visual is â€Å"relating to or using sight and able is also one part of the learning activity. Where the activity of learning itself consists of: somatic (learning by moving and doing), auditory (learning by taking and listening), intellectual (leaning by problem solving and reflection), and visual (learn by seeing, observing and describing). Earns the fourth activity must be controlled so that learning can take place optimally. Based on Wikipedia (2012), â€Å"The visual system is the part of the central nervous system to be seen† (2012).Visual closely related to eye or vision. Which enables organisms to process visual detai l, as well as enabling several non-image forming photo response functions. It interprets information from visible light to build a representation of the surrounding world†. In Kamus Besar Bahasa Indonesia, â€Å"visual is visible to the sense of sight†. Hakim stated that, â€Å"Visual is a necessary condition for introducing a brand to the costumer†. But Olivia stated that â€Å"visual is one way of organizing thoughts and thinking skills and improve communication†.The definitions of visual have been found from many researcher and they elaborate that into several points: a)Visual is an important part in cultural dialog process ( Sachari ) b)Visual is the act of seeing ( Herwono ) c) Visual is a person who prefers to use vision in receiving information (Royan) d)Visual is to learn by observing and describing (Meier) Visual Media (Daryanto, 1993: 27), meaning that all props used in the process of learning that can be enjoyed through the eyes of the five sens es.Additional information from internet stated that â€Å"visual media is a tool or means communication that can be seen of sight (eyes)†. Visual combine art, typography, drawing, graphic design, illustration, and color in delivery process because visual contain of many important aspect. In conclusion, visual is all of things that can be seen by people and contain of many aspect like picture, videos, graphic and many else. Visual can be understood by message, because when people see something in their eyes, they can catch some new idea from the things that they look.Like a painting, someone can see what the meaning of the painting and can understand it by themself. From something visual people can learn about many things because they try to observing and describing the things that they saw (Meier). B. Audio-Visual In English dictionary for learners Collins (2003),† Audio-visual equipment and materials involve both recorded sound and pictures†. The same idea stated in Yourdictionary. com (2012), â€Å"an audiovisual is something that has components that appeal to both sight and hearing†.Also in Merriam-Webster Dictionary inform that â€Å"Audiovisual relating to, or involving both hearing and sight† (2012). â€Å"Audiovisual use both audible and visible†, The Free Oline dictionary by Farlex (2009). Based on Wordink. com, â€Å"audiovisual is relating to materials, such as films and tape recordings, that present information in audible and pictorial form:  a corporation's audio-visual department†. People use some equipment for audio visual, â€Å"Audio visual equipment can be any equipment that is used to engage the senses of sight and sound.Audio equipment may be used separately from visual equipment, but often they are used together† (ehow. com). Almost same information stated in Wikipedia (2012), â€Å"The term Audio-Visual (AV, or A/V) may refer to works with a sound and a visual component, the producti on or use of such works, or the equipment used to create and present such works†. Additionally, in AudioEnglish. com inform that â€Å"Involving both hearing and seeing (usually relating to teaching aids)† (2012). There are many experts that have idea about audio visual, such as: a. The combination of computer and video (Rosch,1996) . The combination of three element : sound, images, and text (McComick,1996) c. Combination at least two media input or output. Can be either audio ( voice and music), animations, video, text, graphics and images (Turban et al, 2002) d. Tool that can create dynamic and interactive presentations that combine text, graphics, animation, audio and video ( Robin;Linda, 2001) According to (Hermawan, 2007), â€Å"audio visual media is a modern instructional media that accordance with the time (the development of science and technology), included the media that can be seen and heard†.Almost same information, â€Å"audio visual is a modern in structional media in accordance with the times (the development of science and technology), that can be seen and heard† (Rohani, 1997: 97-98). From all of the explanation we can conclude that, audio visual is the using both of sight and sound. In audio visual have a media to support it, the equipment can be used in one time or separately. Many scientists also stated about audio visual, most of them have the same opinion about it. They think that audio visual is combination 2 media or 2 things that used to make an input or output, such as: video, animation, images or many else. III.LANGUAGE LEARNING A. Language Language  may refer either to the specifically  human  capacity for acquiring and using complex systems of  communication , or to a specific instance of such a system of complex communication (Wikipedia: 2012). In American Heritage Dictionary (2012) the definition of language is communication of thoughts and feelings through a system of arbitrary signals, such as voice sounds, gestures, or written symbols. Based on Dictionary. com â€Å"Language is a body of word and the systems for their use common to a people who are of the same community or nation, the same geographical area, or the same culture tradition† (2010).Besides that, another expert (Albert Einstein) stated that Most of the fundamental ideas of science are essentially simple, and may, as a rule, be expressed in a language comprehensible to everyone. According to Ensiklopedia of Britania (2012) Language is a system of conventional spoken or written symbols by means of which  human beings, as members of a  social group  and participants in its  culture, express themselves. The functions of language include  communication, the expression of identity, play, imaginative expression, and emotional  release. Additionally, there are many expert stated about language.Such as: a) Bill Adams Language is a system of individual psychological development in a context of inte r-subjective b) Wittgenstein Language is a form of thinking that can be understood in touch with reality, and has the logical form and subject c) Ferdinand de Saussure Language is the most differences between people because with language people can differentiate their self to others. d) Plato Language is the essentially a statement of one’s mind trough the medium of oomata (names of something) and rhemata (speech) which is a mirror of their idea e) Bloch ; TragerLanguage is a system of symbols that are arbitrary and the system is social group working together Language used in humans life, they used it for communication. Language can be known by rule or systems. As Owen  in Stiawan  (2006:1) stated language can be defined as socially shared combinations of those symbols and rule governed combinations of those symbols. Same with information before, Mackey (1986:12) said language may be form and not matter. Thus, language is something that people use to communicate with othe rs. Sometimes known by a rule or system and also thinking of people in daily ife. Language can be spoken or written and there are many others type of language. It also known by the most fundamental ideas in science. B. Learning Based on Wikipedia (2012) Learning is acquiring new, or modifying existing, knowledge, behaviors, skills, values, or preferences and may involve synthesizing different types of information. In learning process we heard about new information and we reinterpretation it in our life, like Ramsden (1992: 26) said that Learning involves comprehending the world by reinterpreting knowledge.According to Winkel, Learning is all mental or psychic activity that takes place in an active interaction in the environment, which produces changes in the management of the understanding. Another opinion comes from Ernest R. Hilgard in (Sumardi Suryabrata, 1984:252) learning is a process that was done intentionally, which then caused the change, which was different from the change s brought about by others. Same information comes from Gayne, in his book (The Conditions of Learning, 1977) a similar study demonstrated changes in behavior change and support by idea from Moh.Surya (1981:32), the definition of learning is a process of individual efforts to acquire a new behavior change overall, as a result of the individual's own experience in interacting with the environment. Thursan Hakim (2005:1), learning is a process of human personality changes, and the changes of revealed in the form of increased quality and quantity of behavior such as increased skills, knowledge, attitudes, habits, understanding, skills, intellect, and so other capabilities.Slameto (2003:13) believes that, learning is a process of one's efforts to acquire a new behavior changes as a whole, as a result of his own experience in interaction with their environment. While other expert Skinner in Dimyati and Mudjiono (1999:9), learning is the relationship between stimulus and responses are crea ted through a process of behavior. Many experts found the definition by themselves by done he research, and here are their opinions: a.Learning may be defined as the process by which behavior originates or is altered through training or experience. † (Whittaker, 1970:15). b. †Learning is shown by change in behavior as a result of experience. † (Cronbach, 1954:47) c. Learning is the process by which behavior (in the broader sense) is originated or changed through practice or training. † (Kingsley, 1957:12) d. Witherington (1952): â€Å"learning is a change in personality that is manifested as patterns of response that a new form of skills, attitudes, habits, knowledge and skills†. e.Hilgard (1962): â€Å"learning is the process by which an emerging behavior or behavior change due to appear in response to something the situation† From all the explanation, can be concluded that all mental or psychic activity that done by people can cause changes of behavior before and after learning. So learning process make many changes in personal life, not only behavior, manner, knowledge, but also all of things that connect with humans every individual. C. Language Learning Based on sil. org (2012) a language learning method is an overall plan for learning a second language, based on the theoretical  approach  selected.It involves the design of a syllabus for the course, which in turn consists of learning objectives and  techniques  for achieving those objectives. But another opinion comes from eu. wiley. com state that (2012) Language learning  is a scientific journal dedicated to the understanding of language learning broadly defined. It publishes research articles that systematically apply methods of inquiry from disciplines including psychology, linguistics, cognitive science, educational inquiry, neuroscience, ethnography, sociolinguistics, sociology, and anthropology.Language learning based on cognitivealtas. org (2012) la nguage learning is the process by which humans acquire the capacity to perceive, produce and use words to understand and communicate, this capacity involves the picking up of diverse capacities including syntax, phonetics, and an extensive vocabulary, the language might be vocal as with speech or manual as in sign. But according to Scribd. com (2012) language learning is an obligation for all those who want to â€Å"conquer† the world. Language today becomes a culture that should be preserved existence.By learning a language means also learned to cultivate them, develop them, make them change into a great people. Actually, people studied about foreign language and they study it in school and other place. There are some opinion about foreign language learning based on expert, those are: 1. Thomson (1993) â€Å"The process of learning a foreign language is extremely difficult, but at the same time, surprisingly easy. When I think about the difficulties of it, I am amazed that someone can actually do it at all. Fortunately, all the difficulties of this process are in your sub-conscience and you don't even know about them.The objective then becomes to steer the sub-conscience in the right direction. Then and only then does learning to speak a foreign language become simple! † 2. Robert W. Blair (Creator of the Power-Glide Method) â€Å"With few exceptions, language-learning methods have not changed much in the past 50 years. What you typically find today is the old ‘listen-and-repeat' methods done with new technology: tapes, CDs, computers, etc. , packaged and worded to make them seem new. But they usually aren't new at all. They are the same old ‘uglies' of language learning repackaged to look new.The essence hasn't changed. † 3. Ivan R. Dihoff (Professor of Language and Linguistics) â€Å"In short I am very impressed by the thoughtful and insightful work that Dr. Zilberman has placed in these important language teaching material s. He and I have discussed at length how his materials would function in self-instruction as different from the classroom. My conclusion is that they are perfect for self-instruction, and would work extremely well in the classroom once the instructor is trained and learns to use them as adjunct to classroom conversations in the language. In conclusion, language learning is the process of producing and receiving information about language, included word, linguistic, and syntax. From language learning people can communicate with other people and study how to write or speak correctly. In language learning, use a syllabus of course that consists of learning objectives and  techniques  of receiving information process. IV. DISCUSSION Audio-visual is fundamental things in our life, with audio visual we can communicate with other people and also make something interesting that can be seen and learned by other people.Without audio-visual, learning process can be monotone and not interes ting enough for student. When they are study with old style, they cannot catch the lesson directly and easily, sometimes they must study it by themself in their own house. The using of audio-visual in learning need some media to support it, almost all of the media are the electronic tools and need new technology to make it more interesting and more update. New technologies provide the means to help reshape both the content and processes of language education.As seen from the above three case studies, appropriate use of new technologies allows for a more thorough integration of language, content, and culture than ever before and provides students with unprecedented opportunities for autonomous learning. Computer technologies not only help teachers and students to transcend linguistic, geographical, and time barriers but also to build bridges between bilingual, ESL, and foreign language programs. The use of new technologies allows students to engage in the types of online communicatio n and research which will be paramount for success in their academic and professional pursuits.Nowadays, students very like to playing games, watching movie or many else. They like that because all of that have interesting part in their packaging, like film and game it give us interesting site with the visualization and the sound or audio. Picture can make them have their own imagination and sometimes we can add funny pictures and can make them focus on the lesson. Audio and visual make they left brain work and increase their study attention, left brain studying is more effective because they can remember the lesson in a long time.Visual also give student some adrenaline to analyze what they are seen the visual media that given by their teacher. In this case, teacher in the modern era, have to know how to use audio-visual aids to support their lesson. Sometimes teacher just know about Microsoft word, all of us know that this kind of software just used to make a text and from some re search that students rarely like to read the text because they just feel sleepy and do not want to recall back to their old lesson.Teacher is the people that have the biggest influence to their students, because children get more lessons from them than their home. The key to successful use of technology in language teaching is our human capacity as teachers to plan, design, and implement effective educational activity. Language learning is an act of creativity, imagination, exploration, expression, construction, and profound social and cultural collaboration. If teacher use computers to fully humanize and enhance this act, rather than to try to automate it, they can help bring out the best that human and machines have to offer.Studied by using audio visual have a lot of benefits, because the use of audio visual can gain more experience, impressive, more clear and concrete. Besides audio-visual media have the potential subject according idger dale as follows (Ali Pandie: 1984): a. Pr ovide concrete foundations for thinking a. Make lessons more interesting b. Allow a longer lasting learning outcomes c. Provide real experiences d. Develop the regularity and continuity of thought e. Can provide experiences that are not acquired any other way to make learning more efficient and diverse depth. . Audio visual media can be repeated Some studies have shown that learning is absorbed through the medium of vision (visual media), as well as the auditory (audio media), can accelerate the absorption of learners in understanding the lessons presented. One of the advantages of learning the use of audio visual media is looks can be made as attractive as possible, so that children are interested to learn. For example, the animation – animated cartoon about a living creature in the forest that can be directly liked by students or children.Audio-visual aids in the classroom can enhance teaching methods and improve student comprehension. Today's technology offers many choices to the informed educator who wishes to capitalize on a new generation's appetite for multimedia presentations. Lesson plans that incorporate the use of audio-visual aids should be consistent with curriculum objectives and not segued improperly. Audio-visual in language learning also have the disadvantages, those are: 1. Forced stressed the importance of the material rather than the process of development and still looked upon as an audio-visual aids in teaching teachers. 2.Too much emphasis on the mastery of the material of the development process and still looked upon as audio visual aids teachers in the learning process. Have orientation in the real media. 3. Audio-visual media tend to use one-way communication model. 4. Audio-visual media cannot be used anywhere and anytime, because audio-visual media tend to remain in place Thus, audio visual system in language learning especially English is really needed because trough audio visual student can learn something by themselves eas ily. This kind of method can make student pay more attention to the lesson and they can analyze all of things in their lesson.There are so many advantages in audio visual learning that can help student and teacher in the learning process. On the contrary, there are a few of disadvantages of audio visual learning, most of them just have technique program, such as cost, tools, and also the maintain of the tools. This method also has a problem in the way of learning but it just a piece of cake to repair it. The significant problem of audio visual learning is not serious enough; it can solve and covered by all of the benefits of the method. V. CONCLUSION A. ConclusionLearning English in school is quite hard because student cannot pay attention to the lesson, they thinks that the lesson is seems boring and make them cannot catch the idea of what the teacher explain before. With this condition, teacher as a people who have more influenced to the student need to know the media that can imp rove their student interested in study. They can use audio visual media as a teaching media, because with audio visual their student can be more attractive and interested with the lesson. Student very crazy about movie, game or other media lately, and this entire media connected to their audio and visual.If the teachers use this media, student can catch the material easily with their own understanding. They are very imaginative, so when the teacher teach them with what they are like and understand about, they can memorized it every time. Audio visual media help student in learning process because this media have a sound, color, picture or many else that can balanced their brain. Picture and many interesting things that student like is connect to the left brain studying, because when student study with left brain style their lesson can be memorable.Language learning is an act of creativity, imagination, exploration, expression, construction, and profound social and cultural collabora tion. If the tecaher use audio-visual to fully humanize and enhance this act, rather than to try to automate it, they can help bring out the best that human and machines have to offer. C. Suggestion Learning process is quite difficult for students, teacher must be respected to their student and give the interesting lesson. so that, they can accept the lesson directly. Teachers have to up to date about technology, because technology very useful in language learning.Many technologies can be operated by teacher easily if they understand how to use it. Teacher have to change their teaching style become more interesting to increase their student interest to the lesson, teachers can follow the computer course or other creativity course to find the way to make the lesson memorable. The teacher must to do the best for the student because succeed of student is come from the teacher. BIBLIOGRAPHY Atoel, Roby. Media Audio Visual. Blogger, 10 May. 2011. Web. 4 May. 2012 Audio Visual Definition. Wordink. com. 2011. Web. 4 May. 2012 Definisi suara. Artikata. com. 2012. Web. 3 May. 2012 Digital Audio. Blazeaudio. com. 2011. Web. 3 May. 2012 Echy. Media-Audio. Blogger, June. 2009. Web. 3 May. 2012 Encyclopedia, Britania. Definitions of language. Britanica. com. Web. 5 May. 2012 Indah. Pengertian dan definisi visual. Carapedia. com. 2012. Web. 3 May. 2012 Introduction to Audio. Mediacollege. com. Web. 17 Apr. 2012 Irwan,Asep.Definisi suara secara umum. Blogger,19march. 2011. Web. 3 May. 2012 Juliantar, Ketut. 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